Information Participants
This information is only applicable to Selected Participants of
ROOTS Exhibition at Masterly- the Dutch, Milano 2025.
Important Dates
Here you can find all relevant and important dates. It is important to check this page frequently, for this schedule will be updated these coming weeks!
February
📌 Feb 17-21:
Submit visual materials (high-res and low-res) and texts (for the table, the Roots website, and the press kit)
📌 Feb 17-21:
Email your availability dates in Milano
📌 Feb 17-21:
Share as much short footage (phone recordings) of your production processes as possible. If suitable, we will share these on our social media. Important: Record in portrait mode (vertical)!
Deadline Feb 31:
📩 Please notify us via email if you will be present at the MASTERLY PARTICIPANTS day and with how many people you will join for the ROOTS lunch!
March
📌 Mar 3-9:
Deliver raw materials and supplies for the table.
📍 Address: Prinses Julianalaan 60, 3062 DK Rotterdam
📌 Mar 12:
MASTERLY PARTICIPANTS DAY
🕙 Start: 10:00 AM (until 12:00 PM) – Parking lot opens at 9:30 AM
📍 Address: Paleis Soestdijk, Amsterdamsestraatweg 1, Baarn
🍽️ Followed by a ROOTS lunch (until approx. 1:30 PM)
📍 Address: Eethuys De Generaal, Lt. Gen. van Heutszlaan 5, Baarn
📌 Mar 24-26 (between 8:00 AM – 4:00 PM):
Deliver goods for Masterly transport (only if applicable to you)
📌 Mar 27 (between 8:00 AM – 12:00 PM):
Deliver goods for Masterly transport (Lagerberg)
📍 Address: Marineweg 2, Wassenaar
📌 Mar 17-27:
Deliver goods for ROOTS transport.
📍 Address: Easybox (box nr 200) Rivium Boulevard 186, 2909 LK Capelle a/d IJssel
⚠️ Send notification of transport, delivery date and time in advance
April
📌 Apr 2-3 (from 4:30 AM):
Unloading in Milan
📌 Apr 4 (9:00 AM – 6:00 PM):
Presentation setup
📌 Apr 5 (11:00 AM – 6:00 PM):
Presentation setup. Note: Packaging materials must be removed by 6:00 PM as there is no storage space in the Palazzo!
📌 Apr 7 (3:00 PM – 7:00 PM):
Press preview
📌 Apr 8 (6:30 PM): Opening reception (limited spots due to venue capacity)
⚠️ Important: To avoid disappointment, please note that not everyone may be able to attend the opening. This depends on the total number of registrations at Masterly, which determines the number of spots we receive. Of course, we will strive to welcome everyone!
📌 Apr 13 (5:00 PM – 9:00 PM):
Dismantling
📌 Apr 14 (9:00 AM – 6:00 PM):
Dismantling
📌 Apr 18 (8:00 AM – 4:00 PM):
Pick-up of goods in Wassenaar and Rotterdam
📩 If you are unable to pick up your items, please notify us via email
⚠️ Important: if your goods are not picked up on time, the amount of € 6,95 per day will be added to your regular transportation costs.
-